Posting more isn’t the shortcut it used to be. Today’s algorithms prioritize relevance over volume, so 7 posts a day won’t help if they’re not sparking interest. Focus on creating high-impact, targeted content—and give your winners room to shine.
You’ve heard it before: “Post more to get more reach.” But here’s the problem—in 2025, more volume doesn’t guarantee more visibility.
Here’s why:
1️⃣ Feeds Are Interest-Based, Not Chronological
Platforms don’t show content in the order you post it. They show what they think a viewer wants to see. If your post isn’t relevant, it won’t matter if it’s the 1st or 7th of the day—it’s invisible to them.
2️⃣ Quantity Can Hurt Quality
When you flood the feed, you split your own engagement. Instead of one strong post gaining momentum, you have 7 weaker ones with diluted impact.
3️⃣ Virality Needs Breathing Room
If a post is taking off, let it run. Burying it under a pile of new content cuts short its algorithmic push.
4️⃣ The Real Game Is Relevance
A single, targeted, high-value post can outperform dozens of filler posts.Relevance → Engagement → Reach. In that order.
💡 Takeaway:
Consistency matters. But if you want to win today, focus on relevance and timing—not just volume. What’s your sweet spot for posting frequency?